I like to see the “daily blog tips” from time to time, so this morning I was greeted with an article I thought about for quite some time too: Twitter Less, Blog More!

Even if in this case the author has Twitter in mind, I think we can go further and expand this to almost all social networks that exist at this moment. And let me tell you, they are in quite a number.

I read a lot about tips of submitting your content to tens of social media sites, about how to get into the top spots in digg, mybloglog, blogrush, entrecard, sphin, technorati etc. How to add as many friends as possible, how to click on cards, enter “what I am doing now” messages, see how many people follow you, how to follow others, how to vote, click and blink.

Even if all these DO help us to get our content and blogs out there so that other bloggers can see them, we WASTE a lot of time by doing this. In my first days of Entrecard I wasted 3-4 hours a day dropping cards on others, reading and commenting, since I was trying to Get something more from that crappy Entrecard traffic

In all social networking sites in order to have success one needs to spend time and effort. It takes work to get those top results in network that are saturated with people who DO THE SAME as you do. They are all there, adding friends frantically, voting, exchanging hellos and trying to get their own content as high as possible.

Each minute you spend OUTSIDE of your blog, you spend it NOT working on your blog. It’s also true that these networks do bring in traffic and exposure, but it’s also important to balance this promotional effort with the content creation. It would be sad to spend hours a day promoting a content that’s getting less and less valuable, since you can’t spend too much time writing from all the efforts you are making to get the word out.

Maybe it’s a good time to start spending more time reading useful content and preparing our articles, then run to FEW sites that would help us promote, send a link and spend few minutes and then get back to our blog. Maybe this would slow down some of that big less quality traffic many of these sites bring in and it would attract some visitors who would come back to read that good content we spend a lot of time creating. GOOD content will always attract, that’s the secret.

Filed under: Blogging by ramona