The job of keeping a blog updated and trying to promote it means writing content. A lot of content on the site and off the site. We’ll try to discuss now about the content we write outside our blog to be promoted. This can happen by putting a link in our signature and posting in the forums that allow this and also posting good comments on other blogs.

But how do we find those blogs that are worth it? What blogs would be more beneficial for us to comment on?

Some blogs might be worth the effort since we just like the content, others would bring in some good traffic, others are SEO friendly for our links, some even place a column with the information about the people who commented and a link to the blog we promote and so on. We’ll start from the “weakest” in the list to the “strongest” types of blogs when it comes for us to also benefit from this.

1. Blogs with good related content.

All blogs that are in our niche can be a good place for us to post meaningful comments and also get our name out there. We can comment on other niche blogs, but sometimes being on your main topic is the best since you’ll be able to attract like minded people on your blog. Why GOOD content? Because, at least for me, a bad content site is not worth the time. A blog with only copied content, news copied from God knows where, just some links to youtube or other useless junk are just not the ones I’d like to tie my name with.

I am a firm believer in brands and I am trying to establish mine as good ones. Getting in poor content sites is not the best idea, for me at least. I want my brand to be connected with other good quality ones. Doesn’t matter the traffic a blog gets, doesn’t matter the number of RSS subscriptions. If I don’t like a blog, then I won’t bother add content to it by commenting.

2. Blogs that make your name a clickable link to your site.

I don’t like blogs that DON’T LINK to the commenter’s site. As much as I don’t like forums that don’t offer a link in the signature to people who post. Just like in a forum’s case, my commentators bring in CONTENT. Most of the time well thought posts, good content for my site. I have 13 forums and all let members link to their site in the signature.

Starting from this idea, my blog links to your sites in many ways. And it’s the right thing to do. A good comment might be as important as a good post, so .. let commentators link to their sites.

I might comment on a great post in a blog that doesn’t offer me a link to my site (by letting the name field simple and not redirect to my site), but it really has to be extraordinary. I add content but also would like to establish my brand and I can do this by that small direct to my site.

3. Huge traffic blogs

Some blogs are very known and have huge traffic. There is a chance to get some of that traffic to your blog by writing an awesome comment and have people see your site afterwards. From the high traffic blogs some also have good content (no, not all the super blogs are good, at least I find some to be utterly boring and low quality). The fact a blog has huge traffic, doesn’t mean it’s awesome. It means someone was able to do some excellent promotion on it and others linked to it. There are a lot of small blogs that are just amazingly well written. Some might become the tomorrow top blogs, while others might remain unknown.

Some of the big blogs have a “nofollow” tag on the commentators’ site links. It’s not OK for SEO reasons (in our case), but we’re interested here in traffic. We might let the PR aside in this case and look for few good traffic sites to get our name known.

4. Smaller blogs with excellent content and without the “nofollow” attribute on links.

Some of these are the best we can use. They don’t “block” the spiders with the nofollow attribute and in this case they “repay” us for our work into building good content on them in such a nice way.

How can you recognize them? Many (as our blog too) have the U comment I follow icon you can see here too, in different colour schemes, but that’s the icon. All blogs that show this have removed the default “nofollow” attribute on external links on wordpress so your comments will bring you some traffic, but also a “good” link.

Another way to see this is to go on a commented article and see the source of the link to the commentator’s site. It should be something like:

rel=”external”

Rel external is OK, if you also see nofollow then it’s not the type of blog we want. The blogs that put follow on the external links haven’t got the nofollow attribute.

5. Blogs with lists of the top commenters

This is a very nice thing to also add on your blog to “repay” the good commentators. A list with the top ones. In some sites the list is made from 1 post from others it starts showing you after you have made 5 or 10 or more comments on the site. Try to get into that top list in the site to draw some more attention on your blog.

Let’s sum all these “qualities” and see what are the best blogs we can comment on: they are on our niche, with good content, they link back to us without a “nofollow” attribute. Some might be with excellent traffic, but some might be smaller. They also put a list with the top commentators on a column and with some work we might get our link there.

Remember to post GOOD CONTENT comments. I love when people comment on my blog and I reward them with a “good” link and let their name on the top commentators list. I do like to offer them something in return for their awesome contribution. But I delete any comment that “smells” like spam to me. By this I mean any comment that doesn’t really help my blog, but it’s made so that they can get those links and place in the top. Make good quality comments, help the blog with content and you’ll also receive your “reward”.

Filed under: Blogging by ramona